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Pasadena Tournament Of Roses Association

Learn about this cause: Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 951725190 ✦ Pasadena, CA ✦ Designated as a 501(c)(3)

Overview

What is Pasadena Tournament Of Roses Association?

The Pasadena Tournament of Roses Association is a volunteer-driven nonprofit organization based in Pasadena, California. With a workforce of 43 employees, they are best known for organizing and conducting the annual collegiate postseason football Rose Bowl Game on New Year's Day. During the 2023 event, they brought together the Pac-12 and Big Ten representatives to an audience of approximately 87,800 live viewers and over 19 million television viewers on ESPN. Their mission is to create memorable events and entertainment that celebrates the New Year, enriching the lives of those they touch by providing rewarding experiences.


Official website here: www.tournamentofroses.com

Is Pasadena Tournament Of Roses Association legitimate?

Pasadena Tournament Of Roses Association is a legitimate nonprofit organization registered as a 501(c)(3) entity. Pasadena Tournament Of Roses Association submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.

Here are some key statistics you may want to consider:

Executive Compensation: $975,339
Professional Fundraising Fees: $0
Other Salaries and Wages: $2,698,048

For more financial information, click here


Official website here: www.tournamentofroses.com

What is the mission statement of Pasadena Tournament Of Roses Association?

The Pasadena Tournament of Roses Association is a volunteer-driven nonprofit organization that brings people together to create premier events and entertainment celebrating the new year. They enrich lives by providing satisfying, meaningful, and rewarding experiences. One of their most notable activities is the annual collegiate postseason football Rose Bowl Game held on New Year's Day. In 2023, they organized and conducted the match between the Pac-12 and Big Ten representatives in front of approximately 87,800 live viewers, while over 19 million viewers tuned in live on ESPN.


Official website here: www.tournamentofroses.com

Who is the CEO of Pasadena Tournament Of Roses Association?

David M Eads is the Executive Director/Ceo of Pasadena Tournament Of Roses Association. The CEO's salary of Pasadena Tournament Of Roses Association is $406,609 and their total compensation is $453,533.


Official website here: www.tournamentofroses.com

What is the revenue of Pasadena Tournament Of Roses Association?

Pasadena Tournament Of Roses Association's revenue in 2023 was $111,120,764.


Official website here: www.tournamentofroses.com

Who are the executives of Pasadena Tournament Of Roses Association and what are their salaries?

The average compensation at Pasadena Tournament Of Roses Association during 2023 was $85,428. There are 43 employees and 935 volunteers at Pasadena Tournament Of Roses Association.

Here are 63 key members and their salaries (Pasadena Tournament Of Roses Association's CEO's salary is $406,609 and their total compensation is $453,533):

    David M Eads (Executive Director/Ceo)
  • Compensation: $406,609
  • Related: $0
  • Other: $46,924

    • Kevin R Ash (Cao - Rose Bowl Game)
  • Compensation: $242,459
  • Related: $0
  • Other: $37,294

    • Jeffrey J Allen (Chief Financial Officer)
  • Compensation: $238,493
  • Related: $0
  • Other: $32,262

    • John Henderson (Senior Dir. - Oper. Rose B)
  • Compensation: $163,122
  • Related: $0
  • Other: $25,744

    • Eric Solomon (Senior Dir. - Strategic Pt)
  • Compensation: $171,538
  • Related: $0
  • Other: $17,102

    • Mandy Denaux (Senior Dir. - Mrkt & Comm)
  • Compensation: $152,715
  • Related: $0
  • Other: $19,075

    • Carlos Illingworth (Senior Dir. - Community Re)
  • Compensation: $146,329
  • Related: $0
  • Other: $19,612

    • Monique Sims (Senior Director, Partner Relations, Licensing & Sp)
  • Compensation: $129,253
  • Related: $0
  • Other: $17,855

    • Alex P Aghajanian (President) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Edward J Morales (Executive Vice President) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Mark Leavens (Treasurer) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Terry Madigan (Secretary) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Pamela S Knapp (Vice President) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Craig Washington (Vice President) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Jason C Melillo (Vice President) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Ruth Martinez-Baenen (Vice President) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Amy Wainscott (Immediate Past President) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Zabrina Alibadbad (Executive Committee) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Steve Arellano (Executive Committee) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Alain Camiling (Executive Committee) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Steve Darden (Executive Committee) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Tiffany Gardner (Executive Committee) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Cecil Griffin (Executive Committee) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Regina Major (Executive Committee) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Eve Santillan (Executive Committee) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Melissa Baiunco-Augustyn (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Jay Brown (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Ernesto Cardenas (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • James D Ciampa (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Greg Custer (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Brian James (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Karen Jong (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Gary Leonard (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Dave Link (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Shannon Mcconnell (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Tom Mcentee (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Kirkland Ogawa (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Kathy Perini (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Steve R Perry (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Russel C Thyret (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Alex Young (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Sally M Bixby (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Lorne J Brown (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Kenneth H Burrows (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Robert L Cheney (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Richard L Chinen (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • David M Davis (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Laura V Farber (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Gerald K Freeny (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Wh Griest Jr (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Gary K Hayward (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Paul Holman (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Richard W Jackson (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • R Scott Jenkins (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Cl Keedy Iii (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Ira Matthiessen Iii (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Robert B Miller (Life Director - Past President)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Ronald A Okum (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Robert B Ratliff (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Gary L Thomas (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Jeffrey L Throop (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Lance M Tibbet (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Elizabeth Evans Wright (Life Director (Past Pres.))
  • Compensation: $0
  • Related: $0
  • Other: $0


  • Official website here: www.tournamentofroses.com

    Where can I find the form 990 for Pasadena Tournament Of Roses Association?

    The Pasadena Tournament Of Roses Association’s most recent form 990 was submitted in 2023 and can be accessed here


    Official website here: www.tournamentofroses.com

    Learn more at the official website: www.tournamentofroses.com

    Mission Statement of Pasadena Tournament Of Roses Association

    The Pasadena Tournament of Roses Association, a volunteer-driven nonprofit organization, is renowned for bringing people together to create premier events and entertainment celebrating the new year. This esteemed organization enriches the lives of countless individuals and organizations by providing satisfying, meaningful, and rewarding experiences.

    One of the most notable events under the Pasadena Tournament of Roses Association's purview is the annual collegiate postseason football Rose Bowl Game held on New Year's Day. In January 2023, the Association welcomed the Pac-12 representative to compete against the Big Ten representative, attracting approximately 87,800 live viewers. Furthermore, the game was broadcast live on ESPN to over 19 million viewers, showcasing the Association's reach and influence.

    The Pasadena Tournament of Roses Association is more than just a football game. It is an institution that fosters community engagement and unity through its various activities. By harnessing the power of volunteerism, the Association creates a unique and memorable experience for all involved. The Association's mission extends beyond the Rose Bowl Game, touching the lives of many in a meaningful and impactful way.

    As the New Year dawns, the Pasadena Tournament of Roses Association continues to unite people from all walks of life, fostering a sense of togetherness and celebration. Through its premier events and entertainment, it brings joy and excitement to countless individuals and creates memories that last a lifetime.

    Impact

    This information is meant to be a general summary of Pasadena Tournament Of Roses Association. Please take the time to review official sources before making any decisions based upon the content provided here.




    Thursday, August 15, 2024

    The Pasadena Tournament of Roses Association's impact lies in its ability to bring people together to create premier events and entertainment celebrating the New Year. One of its key activities is organizing and conducting the annual collegiate postseason football Rose Bowl Game on New Year's Day. This high-profile event attracts a large live audience, with approximately 87,800 attendees in 2023. Additionally, the game reaches a wide television audience, with over 19 million viewers tuning in live on ESPN. Through these events, the Association enriches the lives of many individuals and organizations by providing satisfying, meaningful, and rewarding experiences.





    Financials

    This financial information is from Propublica.

    Revenue
    Expenses
    Efficiency

    Other financial information:

    This information is from the most recently submitted tax form from this organization, which was in 2023.

  • Investment Income: $121,344
  • Program Service Revenue: $110,020,804
  • Gross Receipts: $208,938,530

    • Assets and Liabilities:
  • Total Assets: $67,987,310
  • Total Liabilities: $22,847,925
  • Net Assets: $45,139,385
  • Programs

    Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.

    ROSE BOWL GAME

    Revenue

    $102,902,962

    TICKETS - COMMITTEES

    Revenue

    $2,698,138

    SPONSORSHIPS - GENERAL

    Revenue

    $1,588,442

    GRANDSTANDS

    Revenue

    $917,350

    FLOAT BUILDER

    Revenue

    $424,523

    Organization Details

    Founding Year

    1895

    Principal Officer

    David M Eads

    Main Address

    391 SOUTH ORANGE GROVE BLVD, PASADENA, CA, 91184

    NTEE Category

    Code: N52 - Recreation

    If you are a representative of Pasadena Tournament Of Roses Association and wish to learn more about how Give Freely can help you raise funds, please click here: https://givefreely.com/nonprofits/. Our services are offered at no cost to your organization.