Overview
What is Effie Worldwide Inc?
Effie Worldwide Inc, located in New York City, New York, is a renowned nonprofit organization dedicated to promoting and enhancing marketing effectiveness. By hosting competitions, Effie Worldwide recognizes successful marketing communication strategies through detailed case studies submitted by various companies. Their rigorous judging process, conducted by industry leaders, ensures credibility and serves as a valuable educational tool for the marketing community. Effie Worldwide's educational initiatives, under the Effie Academy, cater to marketing professionals at various stages in their careers. The Collegiate program targets undergraduate students, while the Bootcamp focuses on young professionals with 4-7 years of experience. Customized learning sessions are tailored to organizations seeking to improve their marketing effectiveness capabilities. The global organization, with over 37 employees, licenses the Effie Awards competition to more than 46 markets worldwide. This global presence allows Effie Worldwide to champion and advance the practice of marketing effectiveness, ultimately benefiting practitioners worldwide. By adhering to global standards, all licensed Effie programs aim to recognize the year's most impactful marketing communication ideas.
Official website here: www.effie.org
Is Effie Worldwide Inc legitimate?
Effie Worldwide Inc is a legitimate nonprofit organization registered as a 501(c)(3) entity. Effie Worldwide Inc submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.
Here are some key statistics you may want to consider:
Executive Compensation: $1,096,716
Professional Fundraising Fees: $0
Other Salaries and Wages: $3,187,018
For more financial information, click here
Official website here: www.effie.org
What is the mission statement of Effie Worldwide Inc?
Effie Worldwide Inc's mission is centered around championing and enhancing the practice of marketing effectiveness. The organization aims to achieve this by identifying successful examples of marketing communication effectiveness through competitions, requiring detailed case studies from companies. These case studies serve as educational tools, teaching the industry about what strategies work and why. Beyond competitions, Effie Worldwide offers various educational programs under the Effie Academy, catering to marketing professionals at different stages of their careers. Additionally, Effie Worldwide licenses its awards competition globally, operating in over 46 markets according to standardized guidelines. The goal is to honor the year's most effective marketing communications ideas that have proven results.
Official website here: www.effie.org
Who is the CEO of Effie Worldwide Inc?
What is the revenue of Effie Worldwide Inc?
Who are the executives of Effie Worldwide Inc and what are their salaries?
The average compensation at Effie Worldwide Inc during 2022 was $115,777. There are 37 employees and 25 volunteers at Effie Worldwide Inc.
Here are 33 key members and their salaries:
- Traci Alford (Chief Execut)
- Sara Preston (Chief Revenu)
- Monica Hare (Chief Innova)
- Lyonisha Stephen (Vice Preside)
- Stephanie Pulner (Vice Preside)
- Erica Stoppenbach (Head Of Comp)
- Keith M Haskins (Vice Preside)
- Chantal Van Wijnbergen (Chief Operat)
- Manolo Arroyo Until 122022 (Director)
- Anda Gansca Until 62022 (Director)
- Daryl Lee Until 62022 (Director)
- Doug Ray Until 62022 (Director)
- Gill Zhou Until 62022 (Director)
- Vineet Mehra Chairman Until 62022 (Chairman) [Trustee/Director]
- Jae Goodman Chairman From 72022 (Chairman) [Trustee/Director]
- Bharat Anand (Director)
- Jack Bamberger (Treasurer) [Trustee/Director]
- Andrea Brimmer (Director)
- Claudine Cheever (Director)
- Luis Di Como (Director)
- Freddie Covington (Director)
- Mathilde Delhoume-Debreu (Director)
- Dave Hohman (Director)
- Michael Houston (Director)
- Michelle Klein (Director)
- Kim Larson (Director)
- Ann Mukherjee (Director)
- Carla Serrano (Director)
- Mark Sinnock (Director)
- Justin Thomas-Copeland (Director)
- Scott Tieman (Director)
- Khartoon Weiss (Director)
- Karina Wilsher (Secretary) [Trustee/Director]
Official website here: www.effie.org
Where can I find the form 990 for Effie Worldwide Inc?
The Effie Worldwide Inc’s most recent form 990 was submitted in 2022 and can be accessed here
Official website here: www.effie.org
Learn more at the official website: www.effie.org
Mission Statement of Effie Worldwide Inc
Effie Worldwide Inc, a renowned organization, is dedicated to championing and enhancing the practice of marketing effectiveness. Their mission is centered around improving both the techniques and professionals within the marketing sector. By doing so, they aim to set a high standard for successful marketing communications.
To accomplish this, Effie Worldwide Inc hosts the United States Effie Awards, a competition that identifies and showcases examples of effective marketing communication. This is achieved by requiring submissions of detailed case studies from various companies, which are then judged by senior executives adhering to strict guidelines. The insights gained from these case studies are then utilized to educate the industry on successful marketing strategies and their underlying principles.
In addition to the awards, Effie Worldwide Inc operates under the Effie Academy, an educational platform designed to educate marketing professionals at various stages of their careers. This includes programs for undergraduates, young professionals within the first 7 years of their careers, and customized learning sessions for organizations aiming to upgrade and improve their marketing effectiveness capabilities.
Furthermore, Effie Worldwide Inc has a global reach, with the Effie Awards competition being licensed in over 46 markets worldwide. All licensed programs operate under the global Effie Awards brand standards, honoring the year's most effective marketing communication cases and ideas that have proven to be successful.
Impact
This information is meant to be a general summary of Effie Worldwide Inc. Please take the time to review official sources before making any decisions based upon the content provided here.
Thursday, August 15, 2024
Effie Worldwide Inc champions and improves the practice and the practitioners of marketing effectiveness through various impactful initiatives. One of its key activities is organizing the United States Effie Awards, which identify examples of marketing communication effectiveness through competitions that require detailed case studies from companies. These cases are judged by senior executives and used to educate the industry on effective marketing strategies.
Effie also runs the Effie Academy, offering education programs for marketing professionals at different career stages. These include Collegiate for undergraduates, Bootcamp for young professionals, and customized learning sessions for organizations seeking to enhance their marketing effectiveness capabilities.
Furthermore, Effie Worldwide holds international licensing for the Effie Awards brand, currently licensing it in over 46 global markets. Through these licensed programs, Effie ensures that the most effective marketing communication cases are honored worldwide, inspiring innovative ideas and practices.
Financials
This financial information is from Propublica.
Other financial information:
This information is from the most recently submitted tax form from this organization, which was in 2022.
- Assets and Liabilities:
Programs
Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.
ENTRY FEE
Revenue
$5,014,411
SPONSORSHIPS
Revenue
$2,406,019
LICENSING FEE
Revenue
$1,057,318
PROGRAM EVENT FEE
Revenue
$969,735
SUBSCRIPTIONS
Revenue
$93,550
Organization Details
Founding Year
2008
Phone
(212) 913-9772
Principal Officer
Traci Alford
Main Address
348 W 57TH STREET STE 131, NEW YORK, NY, 10019
Website
www.effie.org
NTEE Category
Code: S034 - Community improvement
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