Interactive Advertising Bureau Inc

Learn about this cause: Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 133900517 ✦ New york, NY ✦ Designated as a 501(c)(6)

Overview

What is Interactive Advertising Bureau Inc?

Interactive Advertising Bureau Inc is a nonprofit organization headquartered in the digital economy, dedicated to empowering media and marketing industries to flourish. With a membership of over 650 key players, including media companies, brands, and technology firms, this organization advocates for the promotion of advertising on the internet and other interactive technologies. Their mission involves fostering an environment where digital content is effectively sold, delivered, and monetized. The organization's initiatives include tax-exempt association activities, all geared towards driving growth and success in the digital marketing landscape.


Official website here: www.iab.com

Is Interactive Advertising Bureau Inc legitimate?

Interactive Advertising Bureau Inc is a legitimate nonprofit organization registered as a 501(c)(6) entity. Interactive Advertising Bureau Inc submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are not tax deductible.

Here are some key statistics you may want to consider:

Executive Compensation: $5,261,239
Professional Fundraising Fees: $0
Other Salaries and Wages: $9,303,260

For more financial information, click here


Official website here: www.iab.com

What is the mission statement of Interactive Advertising Bureau Inc?

The Interactive Advertising Bureau (IAB) is dedicated to fostering a flourishing media and marketing industry in the digital economy. By advocating for advertising on the internet and other interactive technologies, IAB enables its over 650 member companies, brands, and tech firms to effectively monetize and sell digital content. The organization's mission extends to tax-exempt association activities. In essence, IAB serves as a catalyst for growth and innovation within the digital advertising sector.


Official website here: www.iab.com

Who is the CEO of Interactive Advertising Bureau Inc?

David Cohen is the Board Chair of Interactive Advertising Bureau Inc. The CEO's salary of Interactive Advertising Bureau Inc is $1,093,976 and their total compensation is $1,144,884.


Official website here: www.iab.com

What is the revenue of Interactive Advertising Bureau Inc?

Interactive Advertising Bureau Inc's revenue in 2022 was $33,382,634.


Official website here: www.iab.com

Who are the executives of Interactive Advertising Bureau Inc and what are their salaries?

Here are 55 key members and their salaries (Interactive Advertising Bureau Inc's CEO's salary is $1,093,976 and their total compensation is $1,144,884):

    David Cohen (Ceo)
  • Compensation: $1,093,976
  • Related: $0
  • Other: $50,908

    • Sheryl Goldstein (Evp Member Engagement & Development)
  • Compensation: $710,322
  • Related: $0
  • Other: $41,893

    • Randall Rothenberg (Executive Chair)
  • Compensation: $564,373
  • Related: $0
  • Other: $45,178

    • Carryl Pierre-Drews (Svp, Marketing)
  • Compensation: $427,010
  • Related: $0
  • Other: $35,235

    • Lartease Tiffith (Evp, Public Policy)
  • Compensation: $410,027
  • Related: $0
  • Other: $33,336

    • Jeanmarie Carstensen (Svp Finance & Operations)
  • Compensation: $400,886
  • Related: $0
  • Other: $34,621

    • Michael Hahn (General Counsel & Svp)
  • Compensation: $226,985
  • Related: $177,060
  • Other: $26,783

    • Richard Berger (Vp Membership Investment & Relations)
  • Compensation: $367,337
  • Related: $0
  • Other: $33,832

    • Eric John (Vp Media Center)
  • Compensation: $303,992
  • Related: $0
  • Other: $32,344

    • Angelina Eng (Vp, Measurement & Attribution)
  • Compensation: $300,715
  • Related: $0
  • Other: $32,267

    • Conor Healy (Vp Operations)
  • Compensation: $310,711
  • Related: $0
  • Other: $17,807

    • Craig Coleman (Svp Event Services)
  • Compensation: $316,855
  • Related: $0
  • Other: $7,421

    • Zoe Soon (Vp, Experience Center)
  • Compensation: $265,761
  • Related: $0
  • Other: $24,945

    • John Grifferty Sr (Member Engagement & Development)
  • Compensation: $265,834
  • Related: $0
  • Other: $11,846

    • Elizabeth Morgan (Fmr Chief Strategy Officer)
  • Compensation: $259,287
  • Related: $0
  • Other: $16,099

    • Alia Abbas (Editor-In-Chief & Svp)
  • Compensation: $220,591
  • Related: $0
  • Other: $23,884

    • Alysia Borsa (Board Chair) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • John Halley (Vice Chair) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • John Toohey (Treasurer) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Stu Ingis (Secretary) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Sheri Bachstein (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Debi Chirichella (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Eric Danetz (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Jerry Dischler (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Tom Fochetta (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Rajeev Goel (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Elizabeth Herbst-Brady (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Scott Howe (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Jia Hyun (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Norm Johnston (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Luke Kallis (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Eileen Kiernan (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Craig Kostelic (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Alison Levin (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Helen Lin (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Kirk Mcdonald (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Alan Moss (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Nicolle Pangis (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Joy Robins (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Aaron Sobol (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • David Spector (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Nada Stirratt (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • John Trimble (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Lisa Valentino (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Deborah Wahl (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Rob Wilk (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Joe Zawadzki (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Towney Feehan (Board Ex-Officio) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Rich Lefurgy (Board Ex-Officio) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • David Moore (Board Ex-Officio) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Miranda Dimopoulos (Board Ex-Officio) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Krishan Bhatia (Executive Committee) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Peter Naylor (Executive Committee) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Shenan Reed (Executive Committee) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Gina Garubbo (Executive Committee) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0


  • Official website here: www.iab.com

    Where can I find the form 990 for Interactive Advertising Bureau Inc?

    The Interactive Advertising Bureau Inc’s most recent form 990 was submitted in 2022 and can be accessed here


    Official website here: www.iab.com

    Learn more at the official website: www.iab.com

    Mission Statement of Interactive Advertising Bureau Inc

    Interactive Advertising Bureau, or IAB, is a pioneering organization that champions the growth of media and marketing industries in the digital economy. With a membership base consisting of over 650 key players, including leading media companies, brands, and technology firms, IAB plays a pivotal role in facilitating the sale, delivery, and monetization of digital content through advertising. By promoting advertising on the internet and other interactive technologies, IAB empowers its members to thrive and adapt to the ever-evolving digital landscape. Beyond its association activities, which are tax-exempt, IAB's mission is to foster a vibrant and innovative digital advertising ecosystem.

    Impact

    This information is meant to be a general summary of Interactive Advertising Bureau Inc. Please take the time to review official sources before making any decisions based upon the content provided here.




    Thursday, August 15, 2024

    Interactive Advertising Bureau Inc's impact is significant in empowering media and marketing industries to thrive in the digital economy by promoting advertising on the internet and other interactive technologies. Through its efforts, it facilitates the growth and success of more than 650 leading media companies, brands, and technology firms involved in selling, delivering, and monetizing digital content. By promoting advertising in the digital space, Interactive Advertising Bureau Inc plays a crucial role in shaping the landscape of online marketing and communication, fostering innovation, and driving economic growth in the digital sector.





    Financials

    This financial information is from Propublica.

    Revenue
    Expenses
    Efficiency

    Other financial information:

    This information is from the most recently submitted tax form from this organization, which was in 2022.

  • Investment Income: $168,018
  • Program Service Revenue: $29,883,486
  • Gross Receipts: $35,806,028

    • Assets and Liabilities:
  • Total Assets: $46,231,548
  • Total Liabilities: $37,378,682
  • Net Assets: $8,852,866
  • Programs

    Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.

    MEMBERSHIP DUES

    Revenue

    $21,163,017

    MEETINGS & EVENTS

    Revenue

    $6,752,080

    SHARED SERVICES

    Revenue

    $1,104,065

    INDUSTRY PRODUCTS REVENUE

    Revenue

    $706,324

    FUNDED RESEARCH PROGRAM

    Revenue

    $158,000

    Organization Details

    Founding Year

    1996

    Principal Officer

    David Cohen

    Main Address

    116 EAST 27TH ST 7TH FL, NEW YORK, NY, 10016

    NTEE Category

    Code: S41 - Community improvement

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