Geopath Inc

Learn about this cause: Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 131394480 ✦ New york, NY ✦ Designated as a 501(c)(6)

Overview

What is Geopath Inc?

Geopath Inc, based in New York City, is a nonprofit organization dedicated to providing standardized rating and measurement metrics for the out-of-home advertising industry. With a team of 26 employees, their primary mission is to act as an independent third party in the development and production of ratings for the out-of-home advertising sector. This endeavor enables more effective and data-driven marketing strategies for industry members.


Official website here: www.geopath.org

Is Geopath Inc legitimate?

Geopath Inc is a legitimate nonprofit organization registered as a 501(c)(6) entity. Geopath Inc submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are not tax deductible.

Here are some key statistics you may want to consider:

Executive Compensation: $1,457,101
Professional Fundraising Fees: $0
Other Salaries and Wages: $1,411,990

For more financial information, click here


Official website here: www.geopath.org

What is the mission statement of Geopath Inc?

Geopath Inc focuses on providing standardized rating metrics as an independent third party for the out-of-home (OOH) advertising industry. Their primary mission is to develop and offer measurement metrics that assess the value and effectiveness of OOH advertising structures for industry members. By acting as a neutral intermediary, Geopath Inc aims to promote transparency and consistency within the OOH advertising sector. Their metrics are designed to help advertisers optimize their campaigns and make informed decisions based on accurate and reliable data. In doing so, Geopath Inc contributes to the growth and success of the OOH advertising industry.


Official website here: www.geopath.org

Who is the CEO of Geopath Inc?

Dylan Mabin is the Director of Geopath Inc.


Official website here: www.geopath.org

What is the revenue of Geopath Inc?

Geopath Inc's revenue in 2022 was $14,438,718.


Official website here: www.geopath.org

Who are the executives of Geopath Inc and what are their salaries?

The average compensation at Geopath Inc during 2022 was $110,350. There are 26 employees at Geopath Inc.

Here are 39 key members and their salaries:

    Dylan Mabin (President)
  • Compensation: $397,700
  • Related: $0
  • Other: $65,330

    • Scott Fiaschetti (Sr Executive Vice President)
  • Compensation: $249,010
  • Related: $0
  • Other: $59,731

    • Guiju Gu (Senior Vice President)
  • Compensation: $242,040
  • Related: $0
  • Other: $45,204

    • Lawrence Hennessy (Executive Vice President)
  • Compensation: $196,595
  • Related: $0
  • Other: $20,814

    • Ninel Roytman (Employee)
  • Compensation: $134,000
  • Related: $0
  • Other: $25,541

    • Christopher Luken (Senior Vice President)
  • Compensation: $150,417
  • Related: $0
  • Other: $6,018

    • Kevin Narine (Employee)
  • Compensation: $130,000
  • Related: $0
  • Other: $21,700

    • Kevin Romero (Employee)
  • Compensation: $101,058
  • Related: $0
  • Other: $22,072

    • Michael Riccio (Employee)
  • Compensation: $106,918
  • Related: $0
  • Other: $11,846

    • Jean Luc Decaux (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Kevin Gleason (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Michael Lieberman (Board Chairman) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Jodi Senese (Vice Chairman) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Dan Levi (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • William K Reagan (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Keith Thompson (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Anna Bager (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Scott Slater (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Billy Long (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Chris Grosso (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Betsy Mclarney (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Gary Greenstein (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • John Miller (Board Secretary Treasurer) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Hal Brown Iv (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Michael Provenzano (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Bernie Shimkus (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Chris Olsen (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Jon Carmack (Board Vice Chairman) [Trustee/Director]
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Dana Burleson (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Martin Porter (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Jennifer Seickel (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Jill Schnitt (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Bill Tucker (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Jay Mattlin (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Ashwini Karandikar (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Gina Stratford (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Rick Robinson (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Dan Langert (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0

    • Tricia Barr (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0


  • Official website here: www.geopath.org

    Where can I find the form 990 for Geopath Inc?

    The Geopath Inc’s most recent form 990 was submitted in 2022 and can be accessed here


    Official website here: www.geopath.org

    Learn more at the official website: www.geopath.org

    Mission Statement of Geopath Inc

    Geopath Inc, a leading independent third-party provider, is dedicated to standardizing rating and measurement metrics for the out-of-home (OOH) advertising industry. With a primary mission to act as a trusted intermediary, Geopath Inc seeks to bring objectivity and precision to the OOH market.

    By developing comprehensive ratings and measurement systems, Geopath Inc empowers its members in the OOH advertising structures to make data-driven decisions. Its services encompass a wide range of metrics, ensuring a more effective and efficient advertising landscape. The organization's commitment to neutrality and transparency makes it an indispensable resource for stakeholders in the OOH industry.

    Geopath Inc's role as a standard-bearer extends beyond simple rating provision. Through its expertise, the organization fosters a deeper understanding of the OOH media landscape, enabling advertisers to optimize their campaigns and reach their target audiences more effectively. Geopath Inc's commitment to continuous innovation and improvement ensures its metrics remain cutting-edge and relevant in an ever-evolving marketing landscape.

    Impact

    This information is meant to be a general summary of Geopath Inc. Please take the time to review official sources before making any decisions based upon the content provided here.




    Thursday, August 15, 2024

    Geopath Inc is making a significant impact by providing standardized ratings and measurement metrics for the out-of-home advertising industry. This helps businesses in the industry better understand the reach and effectiveness of their advertising campaigns, ultimately leading to more informed decision-making and potentially higher returns on investment. By promoting transparency and reliability in advertising measurement, Geopath Inc is contributing to the overall growth and effectiveness of the out-of-home advertising sector.





    Financials

    This financial information is from Propublica.

    Revenue
    Expenses
    Efficiency

    Other financial information:

    This information is from the most recently submitted tax form from this organization, which was in 2022.

  • Investment Income: $0
  • Program Service Revenue: $14,438,718
  • Gross Receipts: $14,438,718

    • Assets and Liabilities:
  • Total Assets: $3,663,268
  • Total Liabilities: $2,858,803
  • Net Assets: $804,465
  • Programs

    Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.

    MEMBERSHIP DUES

    Revenue

    $12,503,314

    CONFERENCE REVENUE

    Revenue

    $1,570,011

    PPP FORGIVABLE LOAN

    Revenue

    $362,120

    OTHER INCOME

    Revenue

    $3,273

    Organization Details

    Founding Year

    1931

    Principal Officer

    Dylan Mabin

    Main Address

    561 7TH AVENUE 12TH FLOOR, NEW YORK, NY, 100181800

    NTEE Category

    Code: S41 - Community improvement

    If you are a representative of Geopath Inc and wish to learn more about how Give Freely can help you raise funds, please click here: https://givefreely.com/nonprofits/. Our services are offered at no cost to your organization.